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Days on market and why they matter

By Marcie Geffner - Open Door

Bread. Cake. Data. News.

Sooner or later, they all get stale.

The same can be said of for-sale homes. When you’re trying to sell, stale is one thing you don’t want your home to be.

While there’s no hard-and-fast rule for when a home becomes stale, there is a key metric that tells buyers how long your home has been for sale. Known as days on the market, or DOM, this metric counts up by one every day your home remains unsold.

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